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VLAN Asia and Zendesk Team Up - Internet Alliance Business Summit 2024

The Internet Alliance Business Summit 2024 on October 9 brought together a fantastic mix of business leaders and tech enthusiasts, and VLAN Asia was right there at the heart of it as a Gold Sponsor. Partnering with Zendesk, we crafted an interactive booth experience at The Connexion Bangsar, where visitors could explore customer service solutions in an easy-going, hands-on way.

A Fresh Approach to Customer Service

At VLAN Asia’s booth, visitors got to dive into Zendesk’s customer service tools without the usual formalities. Our goal was to keep things laid-back, welcoming everyone to learn through friendly conversations, visual displays, and engaging Q&A sessions. Instead of product demos, we opted for a more personal approach. This allowed attendees to ask questions and gain real insights into how Zendesk can fit their business needs. It was all about exploring tools that make customer service more manageable, efficient, and human, sparking natural discussions around customer care and support solutions.

Conversations that Matter

The Summit was filled with people from all business sizes and sectors, each bringing fresh ideas and different customer service experiences. We had many conversations with owners and team leads interested in understanding how they could make their customer support faster, more organized, and more effective. Through simple exchanges, we were able to connect with them on what matters most: keeping customers happy and engaged.

A common theme emerged as attendees shared their goals and challenges around customer service. Most wanted tools that could handle multiple channels and provide helpful data, but they also wanted the flexibility to adapt as their needs change. With Zendesk, we could demonstrate how it helps streamline communication and meet these needs, allowing businesses to stay focused on their customers without getting bogged down by support logistics.

Building on a Shared Vision with Zendesk

Our partnership with Zendesk at the Summit underscored a shared vision of bringing accessible and practical solutions to the business community. VLAN Asia is committed to making technology that supports business growth, and Zendesk complements this mission perfectly. Together, we were able to showcase tools that help companies take control of their customer service with ease and efficiency, showing how they could adopt these tools to suit their needs.

A Heartfelt Thanks to the Internet Alliance Community

This event was a reminder of the importance of collaboration and community in business growth. VLAN Asia deeply appreciates the Internet Alliance for organizing the event and everyone who stopped by our booth. We look forward to more conversations, more shared learning, and more growth. Here’s to building strong relationships with the support of technology that genuinely improves the customer experience. Stay tuned for our next events and keep an eye on our blog and LinkedIn for more updates!

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